Privacy Policy

1. Introduction

At Alex Business Consultancy (Pvt) Ltd ("AleX_BC," "we," "us," or "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and safeguard your personal information when you visit our website (www.alexbc.lk), interact with our services, or contact us. We comply with Sri Lanka’s Personal Data Protection Act No. 9 of 2022 and follow international best practices to ensure your data is handled responsibly.

2. Information We Collect

We collect the following types of information:

  • Personal Information: Data you provide voluntarily, such as your name, email address, phone number, or other details submitted through contact forms, WhatsApp inquiries, or email communications.
  • Non-Personal Information: Automatically collected data, such as your IP address, browser type, operating system, referral source, pages visited, and time spent on our website. This is collected via cookies and analytics tools.
  • Cookies: We use cookies to enhance your experience, analyze website performance, and deliver personalized content. See our Cookie Policy below for details.

3. How We Use Your Information

We use your information for the following purposes:

  • To respond to your inquiries and provide consultancy services.
  • To improve our website’s functionality and user experience.
  • To analyze website traffic and user behavior using tools like Google Analytics.
  • To communicate with you about our services, updates, or promotional offers (with your consent).
  • To comply with legal obligations under Sri Lankan law.

4. Cookie Policy

Our website uses cookies, which are small text files stored on your device to enhance your browsing experience. We use:

  • Essential Cookies: Necessary for the website to function, such as maintaining your session or cookie consent preferences.
  • Non-Essential Cookies: Used for analytics (e.g., Google Analytics) to track website performance and user behavior. These are optional and require your consent.

You can manage cookie preferences through the cookie consent popup when you first visit our website. You can also disable cookies via your browser settings, but this may affect website functionality. For more information, see our Cookie Management Guide.

5. Sharing Your Information

We do not sell, rent, or lease your personal information to third parties. We may share your data with:

  • Service Providers: Trusted partners who assist with website hosting, analytics, or communication (e.g., Google Analytics, WhatsApp). These providers are bound by confidentiality agreements.
  • Legal Authorities: When required by law or to protect our rights, property, or safety of our users.

6. Data Storage and Security

Your personal information is stored securely on servers located in Sri Lanka or other countries where our service providers operate. We implement reasonable technical and organizational measures to protect your data from unauthorized access, loss, or misuse. However, no internet-based service is 100% secure, and we cannot guarantee absolute security.

We retain your data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

7. Your Data Protection Rights

Under Sri Lanka’s Personal Data Protection Act, you have the following rights:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request corrections to inaccurate or incomplete data.
  • Deletion: Request deletion of your data, subject to legal obligations.
  • Objection: Object to the processing of your data for specific purposes, such as marketing.
  • Restriction: Request restriction of data processing in certain cases.

To exercise these rights, contact us at info@alexbc.lk. We will respond within the timeframes required by law (typically 30 days).

8. Third-Party Links

Our website may contain links to external websites, such as WhatsApp or social media platforms. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review their privacy policies before sharing personal information.

9. International Data Transfers

Your data may be transferred to and processed in countries outside Sri Lanka (e.g., by service providers like Google). We ensure that such transfers comply with applicable data protection laws and that adequate safeguards are in place.

10. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. The updated policy will be posted on this page with a revised "Last Updated" date. We encourage you to review this page periodically.

11. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, please contact us:

  • Email: info@alexbc.lk
  • Phone: +94 76 803 6368
  • Address: Alex Business Consultancy (Pvt) Ltd, 23B, C.S.A.Perera Mawatha, Uyana, Moratuwa, Colombo,Sri Lanka

You may also contact the Data Protection Authority of Sri Lanka for complaints or further assistance.

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